The Shuffle affiliate program offers competitive commission rates, real-time earnings tracking, and promotional assets to help affiliates get started. This article covers how to access your dashboard, calculate commissions, and manage referral campaigns.
How to access your affiliate program page:
Calculating Affiliate Earnings
Below is the formula used to calculate your earnings. Please keep in mind different games have different theoretical edge and earnings are calculated after bonuses and promotions are given to a player.
(Wagered Amount * Theoretical Edge * Affiliate Rate as a Percentage) / 2
Sports Betting Affiliate Earnings
Affiliates also earn commissions when referred players place bets on the Shuffle sportsbook. Unlike casino commissions, which depend on each game's theoretical house edge, sports betting commissions are calculated using a fixed 3% factor.
(Wagered Amount × 0.03 × Affiliate Rate as a Percentage) / 2
Payout Frequency
Payouts are calculated in real time. Please note that you may need to refresh your page to view the updated change.
Payout Currency
The payout affiliates earn will be based on the currencies used by the referred players to wager.
Creating Multiple Campaigns
You can create multiple campaigns via the campaigns tab within the affiliate program area of Shuffle. From there you can view your current campaigns and create a new one with custom referral codes and names.
By creating multiple campaigns, you can effectively target and engage with your audience, and keep them coming back for more.
Creative Banners
We've provided some creative assets for any affiliate to use for display media. You can find these here.